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Business & Marketing Strategy

A Social Media Marketing Strategy to Follow: 5 Successful Examples

Learn from successful social media marketing campaigns by big brands like iHeartDogs, WealthSimple, ASOS, WayFair, and Shelter Pet Project.

Susan Saurel

November 29, 2018

6 Marketing Campaigns That Got Big Brand Results on a Small Business Budget

Learn how big brands like Target use interactive marketing campaigns, such as giveaways and contests, to collect valuable data and convert more customers.

Jessica Miller-McNatt

September 6, 2018

How to Maximize Your Email Marketing Using Autoresponders (and Get a 70% Open Rate!)

Learn how email blasts can limit your conversion potential and why autoresponders are a more effective strategy for email marketing.

Jessica Miller-McNatt

August 30, 2018

How to Pick a Giveaway Prize That Produces More Qualified Leads

Learn how to create a successful giveaway campaign by defining your ideal customers, asking for their input, being selective, and choosing relevant prizes.

Will Blunt

August 28, 2018

Why You Shouldn’t Rely On Social Media Leads and How To Re-Evaluate Your Strategy

This content discusses the risks of relying on social media for lead generation and offers three tactics for collecting leads on your own website.

Will Blunt

July 26, 2018