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Creating emails

Autoresponders, follow-ups, and scheduled email campaigns.

12 articles

Creating autoresponder emails An autoresponder emails each person as soon as they enter, once per entry, from the moment you activate it. Most read Creating follow-up emails A follow-up email sends automatically a set number of days or hours after each entry arrives, once per email address unless you include repeat entries. Creating scheduled emails A scheduled email goes once to everyone on the lists you choose, either straight away or at a date and time you set, so it's the way to reach people who have already entered. Max plan How to create double opt-in emails With double opt-in, your follow-up and scheduled emails go only to entrants who click a subscribe link in your autoresponder. Using unique codes in emails A code list gives each entrant a different code, such as a coupon or prize code, in their email or Instant Win result. Most read Scale plan Using merge fields in emails A merge field is a placeholder that's replaced with each recipient's own details when the email sends, such as their first name. Using Liquid Markup in emails Liquid Markup lets one email show different content to each recipient based on their entry, such as separate messages for Instant Win winners and non-winners, or for each prize. Creating and managing Company Profiles A Company Profile holds the business name and address that appear in every email's footer, as the CAN-SPAM Act requires, plus your default From address, sender name, time zone and double opt-in setting. Setting up and connecting SendGrid to ShortStack Connecting your SendGrid account lets ShortStack send emails from your own domain even when it has a strict DMARC policy, with your own sender reputation. Troubleshooting emails Most emails that don't arrive are set to Inactive because something is missing, are held while a new account's links are reviewed, or land in spam because the From address's domain has a strict DMARC policy. CAN-SPAM Act information The CAN-SPAM Act requires commercial emails to show the sender's physical address and offer a way to unsubscribe. New accounts & protecting deliverability When a new account saves an email that contains links, ShortStack holds it until support has reviewed the account. Most read

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