Picking a winner from a comment contest sounds simple until you have 35,000 entries and no system. This guide walks you through exactly how to collect comments, check eligibility, randomize fairly, and announce a winner your audience will trust — with a real example from a brand that pulled it off at scale.
Learn how to create an engaging Instagram giveaway by defining goals, choosing the right prizes, and leveraging user-generated content to boost brand visibility and engagement.
Learn the best methods for selecting and notifying winners after your next contest or giveaway.
In an effort to improve security and the over-all experience of email recipients, Gmail and Yahoo have implemented new requirements for bulk senders. Learn what they are and how to stay in compliance with this quick read.
Learn how to increase your online reviews and attract more customers with these simple strategies and tactics.
Learn how to boost sales and increase brand loyalty during the back-to-school season with these three campaign strategies.
Discover effective techniques to generate leads online and transform your business. From targeted keywords to compelling content, unlock the secrets to success.
This content explores the future of user-generated content (UGC) marketing and the major trends that brands should watch out for. It discusses the rise of video UGC, influencer collaboration, AR integration, social media walls, social media contests, authenticity and transparency, and personalization and customization. The content emphasizes the importance of staying agile and adaptable, monitoring and analyzing UGC campaign performance, and leveraging shoppable UGC to drive customer engagement and create meaningful connections. Overall, brands that embrace these trends will be well-positioned to thrive in the ever-evolving digital landscape.
Learn how American Licorice Company used ShortStack to create a successful April Fool's Day campaign with pickle-flavored straws.