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Picking a winner from a comment contest sounds simple until you have 35,000 entries and no system. This guide walks you through exactly how to collect comments, check eligibility, randomize fairly, and announce a winner your audience will trust — with a real example from a brand that pulled it off at scale.
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Learn why interactive marketing campaigns like quizzes and giveaways are the key to 10x faster email list growth.
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Traditional market research is expensive and unreliable. Learn how a strategic giveaway campaign can transform into a market research laboratory.
Learn how you can use query string parameters in your next entry form to collect better data and engage users.
Learn how to reduce form abandonment rates and increase sales by improving the design and optimization of your entry forms.
Learn how to utilize data effectively in your business strategy by understanding the four main data categories and implementing advanced entry form strategies. Discover analytics tools and metrics for better data analysis, and understand the importance of data governance and laws.
This content discusses the use of marketing automation and provides five strategies to make it feel more personal and engaging.
This content provides information on different methods to collect entries in an online contest, including entry forms, hashtag feeds, and comments/likes.
Learn about zero-party data and why it's important for marketers to collect it directly from customers through various methods like quizzes and sign-up forms.