Analytics Manager
The Analytics Manager is where all your campaign reporting lives. With no campaign chosen, it shows totals across your account and your most recent campaigns. Choose a campaign to see its full analytics, in tabs from Overview to Video. Open it from Manage → Analytics. What you can see depends on your plan, and full analytics need the Max plan.
What you can do in the Analytics Manager
| To | Do this |
|---|---|
| See totals for your whole account | Open the Analytics Manager with no campaign chosen. See The account overview. |
| See one campaign's analytics | Choose the campaign in the filters. |
| Narrow the numbers to some dates or devices | Use the filters. |
| Show the numbers in another time zone | Use the time zone dropdown at the top. |
| Save or share a report | Click Actions, then Export to PDF, or Open in a new window. |
Before you start
- What you can see depends on your plan:
- Free, Launch and Build: the account overview.
- Scale: the account overview, plus each campaign's Overview tab.
- Max and Enterprise: full analytics, with every campaign tab.
- Each number is defined on its own tab's page. For visitors, sessions and conversions, see Analytics Overview.
Open the Analytics Manager
Click Manage in the navigation menu, then Analytics, or go straight to the Analytics Manager.
The account overview
With no campaign chosen, the Analytics Manager shows totals across all your campaigns:
| Box | What it counts |
|---|---|
| Sessions | Sessions across all your campaigns. |
| Entries | Entries across all your campaigns. |
| Shares Out | How often visitors shared your campaigns. |
| Clicks | Clicks on links and buttons inside your campaigns. |
Below them, a table lists your most recent campaigns with each one's sessions, entries, shares and clicks.
Filter the analytics
The filters are on the left:
- Campaign: choose one to see its full analytics.
- Date: the date range every number covers.
- Device type: for example, mobile or desktop only.
A campaign's tabs
Once you choose a campaign, its analytics are split into tabs. Each has its own page:
| Tab | What it shows |
|---|---|
| Overview | Visitors, sessions, entries, conversion rate, clicks and shares. |
| Entries | The entries the campaign collected, starting with the total. |
| Traffic | Where visitors came from. |
| Shares | Sharing activity, including total and unique shares. |
| Votes | Voting activity, starting with the total number of votes. |
| Clicks | Clicks on the campaign's buttons and links. |
| Points for Actions | How entrants earned points, when Advanced Points for Actions is on. |
| Referrals | Entries that came in through Refer-a-Friend and share links. |
| Video | Video plays, including total and unique plays. |
If something goes wrong
| What you see | What to do |
|---|---|
| A campaign's tabs don't appear | Choose a campaign in the filters on the left. With none chosen, you see the account overview. |
| The numbers look lower than you expect | Check the Date and Device type filters. Every number covers only what they include. |
| Numbers fall on a different day than you expect | Check the time zone dropdown at the top. Days are counted in the time zone it shows. |
FAQs
Which analytics does my plan include?
Free, Launch and Build include the account overview. Scale adds each campaign's Overview tab. Max and Enterprise include every tab. See Before you start.
How do I see one campaign's analytics?
Choose the campaign in the filters on the left. The campaign's tabs appear, starting with Overview. You can also click the pie chart icon on a campaign in the Campaigns Manager.
Can I save a report?
Yes. Click Actions at the top and choose Export to PDF.
Related resources
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